Book Creator

Narrated REBEL Post Primary Module 5

by PDST Digital Technologies Team

Pages 4 and 5 of 20

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Multimedia Learning
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The Cognitive Theory of Multimedia Learning builds on the Cognitive Load Theory, noting that working memory has two channels for information acquisition and processing: a visual/pictorial channel and an auditory/ verbal processing channel (Mayer & Moreno, 2003).
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Although each channel has limited capacity, the use of the two channels can facilitate the integration of new information into existing cognitive structures. By using both channels, working memory’s capacity is maximized, but either channel can be overwhelmed by high cognitive load. Therefore design strategies that manage the cognitive load for both channels in multimedia learning materials promise to enhance learning.
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Mayer, R.E. & Moreno, R. (2003).
Nine ways to reduce cognitive load in multimedia learning. Educational Psychologist 38, 43-52.
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Applying Cognitive Load Theory
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To minimise extraneous load and keep students focused, adopt the following practices:
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Weeding:

Segmenting:
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remove anything irrelevant;

chunk information with shorter videos and natural pauses;
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Signalling:

Matching modality:
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use visual cues to highlight key information;

use audio and visuals, but avoid the use of too much printed text.
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Mayer RE and Moreno R (2003). Nine ways to reduce cognitive load in multimedia learning. Educational Psychologist 38, 43-52.
Zhang D, Zhou L, Briggs RO, and Nunamaker JF Jr. (2006). Instructional video in e-learning: Assessing the impact of interactive video on learning effectiveness. Information & Management 43, 15-27.
Ibrahim M, Antonenko PD, Greenwood CM, and Wheeler D (2012). Effects of segmenting, signaling, and weeding on learning from educational video. Learning, Media and Technology 37, 220-235.
Thomsen A, Bridgstock R, and Willems C (2014). ‘Teachers flipping out’ beyond the online lecture: Maximising the educational potential of video. Journal of Learning Design 7, 67-78.